Madison World partner succeeds Shailesh Gupta; ABP’s Dhruba Mukherjee named vice chairman at AGM
Vikram Sakhuja, partner and director at Madison World, was unanimously elected chairman. Pic/LinkedIn/ Vikram Sakhuja
The Media Research Users Council India (MRUCI) on Monday announced new leadership at its 31st Annual General Meeting. Vikram Sakhuja, partner and director at Madison World, was unanimously elected chairman, while Dhruba Mukherjee, CEO of ABP Pvt. Ltd., was named vice chairman. Sakhuja succeeds Shailesh Gupta, whole-time director of Jagran Prakashan Ltd., who served two consecutive terms as chairman.
“The pilot approval marks a milestone for the Indian Readership Survey (IRS). Beginning with a metro and two states ensures financial prudence while building confidence for a nationwide rollout, delivering a robust and credible readership measurement system that the print industry deserves.” Gupta said while handing over charge. In his acceptance speech, Sakhuja thanked Gupta for his leadership.
“I am deeply honoured to take on this role. We endeavour to restore IRS as the gold standard in readership research and the most credible survey in the country,” he said. The AGM also saw the appointment of four new members to the Board of Governors: Navaneeth LV (CEO, THG Publishing), Surinder Chawla (president, response, Bennett, Coleman & Co. Ltd.), Shashidhar Sinha (executive chairman, Mediabrands India), and Upali Nag (President Strategy – South Asia, WPP Media).
Sakhuja, an IIT Delhi and IIM Calcutta alumnus, has held leadership roles at Maxus WW, GroupM, and Mindshare, alongside senior stints at P&G, Coca-Cola, and Star TV. He also serves on several industry body boards and committees. Mukherjee, who began his career at ABP in 1997, rose through roles in brand management, sales, and production before becoming CEO.
An alumnus of St Xavier’s College, Kolkata, and Harvard Business School’s leadership program, he is known as a “die-hard Calcuttan.” Founded in 1994, MRUCI is dedicated to delivering accurate and efficient media research across platforms.
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