'Bhaag Milkha Bhaag' scores a century
The Flying Sikh's biopic rakes in Rs 100 crore with new releases falling flat on their faces this weekend at the box office
Just like last week, this week too didn’t prove to be fruitful at the box office for the spate of Bollywood releases. While BA Pass managed to grab some eyeballs and collected Rs 3.5 crore, Chor Chor Super Chor and Rabba Main Kya Karoon proved to be duds.
In the meanwhile, Farhan Akhtar starrer Bhaag Milkha Bhaag raced into the prestigious Rs 100 crore club. Distributor–exhibitor Akshay Rathi says, “While the Hindi releases this week have not had much of an impact Smurfs 2 (possibly the best-ever marketed Hollywood animation film in India) has found an audience in kids across the big cities.
The number one choice of moviegoers is still Bhaag Milkha, which is in its fourth week after receiving a new lease of life in the midst of Ramzan and after being made tax-free in many states. All eyes are on Chennai Express now.”
According to exhibitor Girish Wankhede, BA Pass grew with word of mouth had a 35 per cent occupancy over the weekend. He adds, “Hollywood films like The Conjuring enjoyed 45 per cent occupancy while Wolverine had 30 per cent and Smurfs was 25 per cent full. Bhaag Milkha was rock steady with 35 per cent.”
Distributor Sunny Khanna says Milkha Singh’s biopic has joined the Rs 100 crore club within 24 days by raking in another Rs 5 crore in its fourth weekend. He says, “The film is holding strong across the country. BA Pass started slow on Friday by collecting Rs 1 crore and Rs 1.45 crore on Saturday and Rs 1.7 crore on Sunday. Rabba Main Kya Karoon and Chor Chor Super Chor bombed at the box office, collecting less than a crore each.”