"Respect the girls and women in your home, there is nothing bigger than that. I want every young man to remember that you will be blessed only if you respect your parents, care for them and look upon girls in your family and outside with respect," the 47-year-old said during the dahi handi celebrations in suburban Ghatkopar on Janamashtmi on Thursday.
Shah Rukh's comments come in the wake of the ghastly gang-rape of a young photojournalist by five men last week. All the five perpetrators have been arrested.
He asked everyone present to repeat after him: "When we wake up in the morning, we will touch our parents' feet and give them respect. We will respect our wives and sisters like goddess Lakshmi and give them utmost respect."
Shah Rukh also broke the dahi handi and entertained everyone by mouthing dialogues from his films 'Jab Tak Hai Jaan', 'Devdas', 'Don' and 'Chennai Express'.
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