Eternal Bright: New Name, Same Trusted Formula – Celebrating 10 Years of Dermatologist-Approved Skincare

India's most trusted clinical skincare range steps into a new era. Eternal Bright, formerly known under its legacy name, has officially rebranded-retaining the same science-backed formulations, dermatologist trust, and customer love that made it a household name in skincare.

"What's changed is the name. What hasn't is the promise-purity, performance, and proof," says Mr. Deepank Gupta, CEO and Co-Founder of Eternal Bright.

With over a decade of dermatologist endorsement and more than 1 million customers, Eternal Bright stands as a symbol of clean, clinical, and result-driven skincare-blending powerful ingredients with skin intelligence.

THE ETERNAL BRIGHT RANGE: A COMPLETE ROUTINE FOR EVERY CONCERN

1. FADEOUT PIGMENT CORRECTING SERUM

For hyperpigmentation, melasma & facial spots

Tranexamic Acid, Azelaic Acid, 4-Butylresorcinol, Niacinamide

2. VITAMIN C 20% SERUM

For radiance, dull skin & antioxidant protection

Superox C™, Ethyl Ascorbic Acid, MAP, Ferulic Acid, Vitamin E

3. RETINOL 0.8% SERUM

For fine lines, wrinkles & texture renewal

Retinol, Ferulic Acid, Vitamin E, Hyaluronic Acid

4. GLUTATHIONE SERUM & CREAM

For brightening & reducing uneven skin tone

Glutathione, Niacinamide, Lactic Acid, Ceramides

5. NIACINAMIDE 10% SERUM

For pores, sebum control & skin barrier support

Niacinamide, Zinc PCA, Witch Hazel

6. ACNE EDIT SERUM

For active acne, post-acne marks & oily skin

Potassium Azeloyl Diglycinate, Salicylic Acid, Tea Tree, Witch Hazel

7. HYDRAMOIST DOUBLE BARRIER SERUM

For hydration & sensitive skin barrier repair

Multi-Molecular Hyaluronic Acid, Snail Mucin, Alpha Arbutin

8. EYE SERUM

For dark circles, puffiness & fine lines

Eyeseryl™, Caffeine, Peptides

9. ETERNAL BRIGHT FACEWASH RANGE

Including Glutathione, Acne Edit & C Serum variants

10. ETERNAL BRIGHT NIGHT CREAM

For overnight repair, hydration & skin rejuvenation

Ceramides, Niacinamide, Hyaluronic Acid

TRUSTED BY DERMATOLOGISTS. LOVED BY MILLIONS. NOW IN A BIGGER 50 ML PACK.

Eternal Bright's new 50 ML packaging delivers more value, less waste, and a commitment to sustainable luxury skincare-while maintaining the potency and purity that dermatologists across India continue to recommend.

"This is more than a rebrand. This is a recommitment-to skin, to science, and to the millions who trust us," adds Mr. Deepank Gupta.

Whether you're battling acne, pigmentation, dryness, or aging-Eternal Bright has a proven solution, backed by pure formulators and ingredient experts.

Email: press@theeternalbright.com

Website: www.theeternalbright.com

Instagram: @eternalbrightserum