16 September,2026 02:42 PM IST | Mumbai | mid-day online correspondent
Image for representational purpose only. Photo Courtesy: File pic
Beauty festival Nykaaland is back with its fourth edition from October 23 to 25 at NSIC Grounds in Okhla, Delhi-NCR.
After three editions of bringing together beauty lovers, global and homegrown brands, celebrity beauty experts and creators, this edition focuses on must-try beauty discoveries, insider secrets from the pros, immersive brand worlds, music, surprises and plenty of main-character moments.
Co-produced by Indian beauty and lifestyle company Nykaa and BookMyShow Live, Nykaaland 4.0 invites beauty lovers to explore, play, experiment and fall in love with beauty all over again.
This year, over 60 global and Indian beauty brands are stepping into the festival including luxury icons, cult-favourites, Seoul's skincare secrets and homegrown heroes, all the brands you've been stalking on your feed, saving to your moodboard or dreaming about adding to your shelf.
Rare Beauty makes its first-ever appearance, joining a lineup of global favourites including e.l.f. Cosmetics, Huda Beauty, Cetaphil, NYX Professional Makeup, KAYALI, The Ordinary, Kiehl's, K18, Pixi, ISDIN, Moroccanoil, popular Japanese haircare brand &honey, Dove, Simple, and more.
For all those who love K-beauty, the festival will see the likes of Laneige, Celimax, Round Lab, Medicube, K-Secret, SKIN1004, Abib, TIRTIR, TONYMOLY, Beauty of Joseon, Arencia, VT Cosmetics, MEDIHEAL, mixsoon, Purito Seoul, Etude, Innisfree, Dr. Althea, Isntree, Dr.Reju-All, SUNGBOON EDITOR, Milk Touch and more.
This includes glass-skin staples and barrier-care heroes to viral K-beauty drops.
India's beauty scene will see Nykaa Cosmetics, Kay Beauty, Oziva, Cuticolor, Everyuth Naturals, Simply Nam, Swiss Beauty, Plum, Dot & Key, Nykaa Wanderlust, Maison Moi, Aminu, Plum, Nykaa Collection, Re'equil, Dream Beauty, Earth Rhythm, Raaga Professional, Chicnutrix, Ikonic, Recode, and more.
From makeup and skincare to haircare and wellness, these homegrown names are proving that Indian beauty is having a major main-character moment.
And because no beauty fantasy is complete without a little bit of everything, this edition will also see Liquid I.V., Oziva, Nudge Wellness, NYKD, Dove, Vaseline, Moroccanoil, Ikonic, Chicnutrix, Moom Health, Eclipse Solaire and more across beauty, haircare, body care, wellness and beyond.
Celebrity makeup artist Namrata Soni, known for creating some of Bollywood's most iconic beauty looks, will take centre stage at the beauty festival with exclusive masterclasses, alongside HUDA Beauty's masterclass featuring celebrity MUA Daniel Bauer and TIRTIR's Masterclass with celebrity MUA Samaira Sandhu, offering a closer look at the techniques, artistry and insider secrets behind creating covetable beauty looks.
The music experience at Nykaaland will unfold across all three days, with an eclectic line-up of DJs and artists bringing their distinct sounds to the stage. The opening day, October 23, will kick off with The GGG Party, featuring DJs Suggahunny, Rabab and Kelcy Starr, bringing a high-energy mix of club, hip-hop and contemporary sounds to the festival. Saturday, October 24 will see Stuvi, Navjot Ahuja and Bombay Rockers take over the stage belting out their iconic hits including "Rock Tha Party" and "Sexy Mama", alongside the fresh energy of the evening's DJs and other performers.
Closing out the weekend on October 25 will be AminJaz, Gurnazar and Sukhbir. Known for his groove-led, high-energy sets, Aminjaz will bring his signature house sound to the festival, while Gurnazar will take audiences through popular tracks such as "Aadatan," "Pinjraa" and "Izhaar." Sukhbir will bring the ultimate Punjabi party soundtrack with evergreen favourites including "Ishq," "Gal Ban Gayee" and "Sauda Khara Khara".
At a time when the love for coffee is growing, the beauty community meets the coffee community with a special Tata Starbucks experience, featuring an exclusive pink-hued beverage, custom cup sleeves and more curated touches
Nykaaland has come a long way from its first edition in Mumbai. Across its first two editions, the festival welcomed over 40,000 beauty and makeup enthusiasts and
The third edition marked its first-ever Delhi chapter, bringing together over 30,000 beauty enthusiasts, over 60 global and homegrown brands and over 3,000 creators, celebrities and industry icons. The edition featured over 12 masterclasses and generated over 10,000 pieces of content, reaching over 190 million people.
