Liquor sales go through roof in eight months, show stats

Published: Dec 20, 2012, 09:16 IST | Priyanka Deshpande |

Sales in district on track to hit record high this year as tipplers consume 20.57 lakh litres of IMFL in November alone

Judging by the latest statistics provided by the state excise department, it seems boozing is buzzword in the district nowadays. The district has recorded high liquor sales in last eight months and sale in November alone was at an all-time high. According to the stats, residents on an average every month consumed more than 20 lakh litres of Indian Made Foreign Liquor (IMFL) from April to November. 

Beer, wine and country liquor has also increased in comparison to last year.  With demand rising, revenue generation for the state has touched Rs 622 crores in just eight months. Last year, the entire revenue garnered was Rs 958.22 crore.

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According to senior state excise department officials, last month IMFL consumption was 20.57 lakh litres in comparison to last year’s entire figure of 19.99 lakh litres, which proves that this year the ratio of liquor consumption had crossed its previous record in just one month.

Consumption of country liquor and beer last month was recorded at 19.86-lakh litre and 33-lakh litres respectively. While sale of country liquor was 20.55-lakh litres and beer consumption was 34.75-lakh litres for the whole of last year. Officials said that the ratio of consumption of liquor would increase by at least by 5 per cent this month due to the upcoming Christmas festival and New Year celebrations.

“Haveli taluka, which includes Pune city, is ahead in consumption of IMFL as well as country liquor. But in the city consumption of country liquor is not as much as the rural parts of the district,” said VM Lengre, deputy superintendent of state excise department.  He further said that every year there is a jump in liquor consumption in the district by at least 10 per cent. 

“The rise in the liquor consumption shows that more people are now applying for drinking licences. Similarly, the rise in revenue from Pune district shows that Puneites are not transporting liquor from the other states like Goa where liquor is relatively cheaper,” said Lengre.

The figures of wine sale have marginally increased, however the total sale in comparison to IMFL is meagre. Last month sale of wine was 61,000 litres while in the previous year it was recorded at 58,000 litres for the month of November.  Meanwhile, in a raid conducted on Tuesday at Fursungi and Loni Kalbhor, the state excise department destroyed 500 litres of country liquor. 

Rs 622cr Revenue generated for excise department from liquor sales in just eight months this year 

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