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Home > Entertainment News > Bollywood News > Article > SRK calls off Lux Cozi deal

SRK calls off Lux Cozi deal

Updated on: 22 February,2010 07:18 PM IST  | 
Entertainment Team |

Shah Rukh Khan, who owns the Indian Premium League team Kolkata Knight Riders (KKR) has decided to avoid controversy and pulled out from the deal with the promoters of Lux Cozi innerwear, owned by Ashok Todi, accused in the Rizwanur Rahman suicide case.

SRK calls off Lux Cozi deal


Shah Rukh Khan, who owns the Indian Premium League team Kolkata Knight Riders (KKR) has decided to avoid controversy and pulled out from the deal with the promoters of Lux Cozi innerwear, owned by Ashok Todi, accused in the Rizwanur Rahman suicide case. SRK was the brand ambassador of Lux Hosiery and it had been understood that the company will sponsor the team's uniforms. But after facing public ire, SRK has called off the deal. However, Lux will be part of KKR's off field apparel merchandise.


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