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'Barbie' movie sparks craze, Instagram creators amplify trend in India

Updated on: 21 July,2023 03:54 PM IST  |  Mumbai
Tuhina Upadhyay |

Embrace the 'Barbenheimer' frenzy as 'Barbie' takes center stage, captivating audiences worldwide with its appeal and sparking creative trends on Instagram

'Barbie' movie sparks craze, Instagram creators amplify trend in India


Today marks the highly awaited release of the 'Barbie' movie, starring the talented Margot Robbie as the iconic doll icon. Anticipation has reached a fever pitch, and fans are eager to witness the colorful world of Barbie come to life on the big screen.

Touted as one of the major cinematic highlights of the year, 'Barbie' has swiftly become a sensation, sparking a 'Barbenheimer' phenomenon as fans and social media enthusiasts engage in lively debates over which movie to watch first, 'Barbie' or 'Oppenheimer.' With its wide-ranging appeal captivating audiences across the globe, including India, the film has inspired a surge of creativity among Instagram creators, who are wholeheartedly embracing the Barbie trend with their own unique and thrilling contributions.

Notably, Instagram creators in India have played a pivotal role in amplifying the 'Barbie' trend. Among them, Mrunal Panchal has garnered attention with a fascinating transition makeup video. In the video, she artfully transforms from her regular everyday appearance to an utterly glamorous Barbie look, complete with a flowing blonde wig and striking contact lenses. Her creative expression has garnered immense admiration from fans who are drawn to her meticulous attention to detail. 

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A post shared by Mrunal Panchal (@mrunu)

Vishali Jaikumar has added her own touch to the Barbie trend with a distinct flair. In her transformation video, she embraces her South Indian heritage by becoming a 'South Indian Barbie.' Adorned in elegant jewelry and traditional attire, Vishali beautifully bridges the gap between cultural identity and the beloved Barbie icon.

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A post shared by Vishali Jaikumar | Content Creator (@vishali_jaikumar)

In addition to the previous creative contributions, Nancy Tyagi, has also made a mark on the ‘Barbie’ trend. Nancy’s artistic flair and craftsmanship were on full display when she handcrafted a mesmerizing pink saree worn by Lisa Hayden. The saree was a shimmery vision, adding an extra layer of depth to the Barbie-inspired fashion. In the video, Lisa is seen taking a trip to the material market to pick the perfect fabrics for the outfit. With precision and skill, she stitches the saree together, transforming the fabric into a stunning creation. The end result was nothing short of beautiful, capturing the essence of Barbie’s elegance and charm.

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A post shared by Nancy Tyagi (@nancytyagi___)

Another Instagram creator, Leisha Patidar, has taken the Barbie trend to another level with an elaborate series of videos. In one particular video, Leisha showcases various outfits that channel her inner Barbie, presenting a delightful array of styles and personas. What adds an extra element of charm to her videos is how her hairstyle changes seamlessly with each outfit, underscoring her dedication to authenticity and creativity.

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A post shared by leishapatidar🎈 (@leishapatidarrr)

Shraddha Gurung, a popular name among creators, embraced the trend in a unique and captivating manner. With a mesmerizing transition video that blended traditional and western cultures, she effortlessly captured the essence of the Barbie trend. From a gorgeous lehenga to a chic swimsuit and other stunning pink outfits, Shraddha's transitions showcased her creativity, leaving followers awestruck.

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A post shared by Shraddha Gurung (@lilmissgurung)

The 'Barbie' movie's release has become more than just a cinematic event; it has evolved into a cultural phenomenon that transcends borders and backgrounds. With the support of Instagram creators the 'Barbie' trend is reaching new heights in India and inspiring a wave of artistic expression.

As audiences eagerly flock to theaters to immerse themselves in the enchanting world of Barbie, the movie's impact on popular culture and creativity continues to grow. Whether it's through the silver screen or the creative endeavors of Instagram creators, 'Barbie' has undoubtedly left a lasting mark on hearts and imaginations worldwide.

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