shot-button
BMC Elections 2026 BMC Elections 2026
Home > News > India News > Article > Licence to Binge

Licence to Binge

Updated on: 07 October,2009 07:18 AM IST  | 
Ali Yasir |

This Diwali, a new campaign will help you reach home safely if you are drunk

Licence to Binge

This Diwali, a new campaign will help you reach home safely if you are drunk

Let the booze flow this festive season, someone will make sure you reach home safe.

In a city where close to 1,500 people die every year due to drink-driving, a new initiative is being launched to curb related accidents.

More than 50 pubs and restaurants and 100 taxi operators from the city are planning to ensure party-goers do not drive under the influence of alcohol.






"The campaign includes putting up posters at some of the most popular bars and pubs in the city, educating guests about the consequences of driving after drinking and also providing numbers of local cab services so that guests can reach home safely," said Prince Singhal of Community Against Drunk Driving (CADD), the brain behind the campaign.

"We will also put up informative signages at major markets across the city to inform shoppers about the need to drive sober," Singhal added.

The initiative will advise people to hire a cab or use a car pool when going out for a drink, take turns to drive if one friend has had a drink too many or ask the pub manager for a taxi to take you home.

The initiative also wants law enforcement agencies to launch prosecution drives at strategic places, specifically outside pubs and bars, to catch offenders. It also demanded forming 38 teams of traffic police armed with Alcometers (to judge the level of alcohol in a person's body), a metropolitan judge and a doctor equipped to carry out blood tests, impose fine and jail offenders immediately.

Drink but don't drive
Outlets which are part of the campaign include Smoke House Grill, Olive Bar and Kitchen, Ai, Blanco, Shalom, Lap, Manre,u00a0 F Bar & Lounge, Hookah, Cafu00e9 Morrison, Ego Thai, Storm, Qashqai, Mismoh, Dawat Khana, Pebble Street, QBA, Moksha, Nothing Authentic, Spaghetti Kitchen, Joy luck Moon, Tantra , Moets, RPM, Turquoise Cottage, Ruby Tuesday, Blues, Aura, Bercos, Barbeque Nation, Haze , Park Balluchi and Opus Lounge.

Fatal cocktail
>>
Drunk driving caused nearly 85% of the 12,000 accidents that occurred in the city in 2008
>>It is responsible for the highest number of deaths among kids below five years and breadwinners in the age group of 21 to 34 years
>>Three out of 10 drivers in Delhi are drunk at night
>>17% of government hospital beds are occupied by victims of road accidents caused by heavy drinking
>>Drink driving accidents rise by 20-25% during festive season
"Exciting news! Mid-day is now on WhatsApp Channels Subscribe today by clicking the link and stay updated with the latest news!" Click here!

Did you find this article helpful?

Yes
No

Help us improve further by providing more detailed feedback and stand a chance to win a 3-month e-paper subscription! Click Here

Note: Winners will be selected via a lucky draw.

Help us improve further by providing more detailed feedback and stand a chance to win a 3-month e-paper subscription! Click Here

Note: Winners will be selected via a lucky draw.

Drunk driving Diwali new campaign Designate-a-driver Delhi news

Mid-Day Web Stories

Mid-Day Web Stories

This website uses cookie or similar technologies, to enhance your browsing experience and provide personalised recommendations. By continuing to use our website, you agree to our Privacy Policy and Cookie Policy. OK