Just hours after Apple’s iPhone 17 series launch at the ‘Awe Dropping’ event, Samsung revived its foldable phone dig with “Let us know when it folds.” On X, Samsung also mocked Apple’s 48MP camera, comparing it to its own 200MP sensor, and poked fun at Apple’s delayed Sleep Score feature
Representational Image. Pic/Apple
Just hours after the launch of the iPhone 17 series at an annual event, ‘Awe Dropping’, tech giant Samsung took a dig at Apple. Samsung Mobile US revived its 2022 jab at Apple's absence in the foldable race, reposting the old quip "Let us know when it folds" with "I can't believe this is still relevant."
During the "Awe Dropping" event, Apple unveiled its new collection, which includes iPhone Air, iPhone 17, iPhone 17 Pro, Pro Max, AirPods Pro 3, and Apple Watch Series 11.
Taking potshots at iPhone 17's 48MP camera prowess, Samsung's US social media on X quipped, "48MP x 3 still doesn't equal 200MP #iCant!"
Another post from Samsung poked fun at Apple's delayed feature rollouts, saying, "I can't believe people had to wait five years for Sleep Score."
#iCant believe some people had to wait 5 years for Sleep Score 🫣
— Samsung Mobile US (@SamsungMobileUS) September 9, 2025
During the annual event, Apple CEO Tim Cook announced that Air is one of the thinnest iPhones ever made. Cook, while announcing the iPhone 17 Air, said that it promises "pro performance in a thin and light design," reported news agency ANI.
The new model is 5.6 mm thick. The new iPhone Air comes with a 6.5-inch ProMotion display and a refresh rate of up to 120 Hz. The flagship device also has 3,000 nits of peak brightness, as per The Verge.
Whereas the iPhone Air features a ceramic shield that encloses a titanium frame on both sides. Despite its sleek, lightweight design, Apple claims that the new iPhone achieves unmatched power efficiency, thanks to iOS 26's Adaptive Power feature and the advanced N1 wireless chip, which reduces energy consumption by up to 30 per cent.
The iPhone Air features a 48-megapixel dual camera system with a 12MP telephoto lens. The 18MP selfie camera supports Centre Stage, a feature also on the regular iPhone 17, which automatically fits everyone into a photo, so you don't have to rotate the phone into landscape mode. The device only supports eSIMs to "maximise" battery space, reports ANI.
Apple further claims that the iPhone 17 Air delivers all-day battery life and is also rolling out a range of new accessories, including updated MagSafe options and custom-designed cases. iPhone Air features Apple's new A19 Pro chipset. Tim Millet, vice president of platform architecture at Apple, said the new chip, with its six-core CPU, is the fastest smartphone processor on the market, as per news agency ANI.
Apple's new iPhone lineup includes four devices:
- iPhone 17
- iPhone 17 Pro
- iPhone 17 Pro Max
- iPhone 17 Air
Apple during the event also claimed that all the new iPhone models have gotten more damage-resistant, with new "ceramic shield" displays rather than glass screens.
(With inputs from ANI)
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