Samsung Electronics Vice Chairman, CEO and Head of the Device eXperience (DX) Division Jong-Hee Han, who visited Samsung BKC at Jio World Plaza, Mumbai for the first time since the store's opening, said on Friday that India is the next big playground for artificial intelligence (AI).

During his visit, Jong-Hee Han underlined the company's commitment to the Indian market by bringing AI and hyper-connectivity to its tech-savvy consumers.