16 September,2026 06:00 PM IST | Mumbai | mid-day online correspondent
The US tech giant said that the service is being rolled out globally with more than 50 features available across its platforms. Representational pic/File
Meta recently introduced Meta One, a new subscription service offering additional features and expanded access to Artificial Intelligence tools across Instagram, Facebook, WhatsApp, and Meta AI.
The US tech giant said that the service is being rolled out globally with more than 50 features available across its platforms. Meta said it has recorded 15 million subscriptions and trials so far.
According to Meta, the core versions of Instagram, Facebook, WhatsApp, and Meta AI will continue to remain free, while Meta One subscribers will get access to additional features, higher AI usage limits, and professional tools.
In India, Meta One's single-product plans start at Rs 79 per month, while individual bundle plans start at Rs 549 per month. Plans for creators and businesses start at Rs 639 per month. Pricing and features can, however, vary depending on the app, region, and account.
Meta One offers individual subscriptions for Instagram, Facebook, and WhatsApp, as well as bundled plans that combine features from the three social media platforms with additional Meta AI access.
Single-product plans for three major social media platforms
For users seeking greater access to Meta's AI tools, the core plan costs Rs 549 per month, while Premium is priced at Rs 1,950 per month in India.
The core plan provides increased access to features such as image and video generation through Meta AI, Instagram's Restyle, and voice effects, along with the features available through the individual app plans. The Premium plan offers higher usage limits across Meta's AI and other services.
Meta said that every day, the use of Meta AI will remain available without a subscription.
Meta is also offering subscription tiers aimed at creators and businesses, with tools intended for managing professional accounts and interacting with customers.
Essential: The Essential plan starts at Rs 639 per month and includes an enhanced profile, a verified badge, a verified channel on WhatsApp Business, impersonation protection, and greater access to Meta Business Agent on WhatsApp.
Advanced: The Advanced plan starts at Rs 2,099 per month and adds features such as scheduling Stories up to 30 days in advance, adding links to organic posts and Reels, exportable analytics, and deeper audience insights. It also allows businesses to provide team members access to accounts without sharing passwords.
Expert and Max: The Expert and Max plans cost Rs 6,399 and Rs 20,990 per month, respectively, and offer higher levels of feature access and Meta Business Agent capacity for larger teams.
Meta said it plans to add further features to the service, including Edits Plus, which will provide additional cloud storage and access to an upcoming Edits assistant designed to help users analyse Instagram insights and develop content ideas. The company also said Meta One will eventually expand to Edits and its AI glasses.
