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Home > Brand Media News > From a small village to overseas Journey of Tyagi Familys Venture Gemeria Hair

From a small village to overseas: Journey of Tyagi Family’s Venture Gemeria Hair

Updated on: 23 August,2023 12:52 PM IST  |  Mumbai
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In these modern times, hair thinning and hair loss is a common problem all around the globe.

From a small village to overseas: Journey of Tyagi Family’s Venture Gemeria Hair

Tyagi Family, Gemeria Hair


And there are many brands in the hair industry trying their best to solve this problem but not everyone has been able to completely revolutionize this industry. But today, we are going to talk about one such industry that has revolutionized the hair industry by solving the problem of hair loss and hair thinning in one of the most practical and the fastest way; human hair extensions.

This revolutionary brand is Gemeria Hair.

In a market where there are many brands in the hair extension industry, from humble beginnings to ethical sourcing and a true commitment to innovation, Gemeria Hair has really paved the way for great achievements. 

Shashi Tyagi started Tyagi Exports in the year 2013 and, as a part of this, created Gemeria Hair. It has created a presence of its own and revolutionized the human hair extension industry with its wonderfully easy-to-use, real-looking wigs, human hair extensions, toppers, and clips.

But this journey was not this easy and smooth. The Success Story for Gemeria is a story of success, commitment to quality and authenticity, and care for society, filled with ups and downs, so let’s get started with this blog.

From an Indian Village to Across Sea Nations

The story of Gemeria Hair starts with Shashi Kant Tyagi living in his village, a simple but ambitious life. He always dreamed of becoming an entrepreneur in the hair care industry. The idea later led him to revolutionize the hair extension industry. 

Although he saw a lot of potential in Gemeria, he also observed a lot of unethical behaviors in the industry. People were using low-quality hair and charging high for it. Shashi wanted to build a successful company but never wanted to cheat his customers. He wanted to be the best but not by compromising the quality of the human hair extensions and lying thus, he decided to source the most authentic and real human hair. 

The Blessing of God: South Indian Temples 

God is always with those who are on the right path.

While searching for the most authentic real human hair, he felt lost at times when god decided to help him and he found out about how the pilgrims donate their hair in the most sacred temples in South India. And he found the solution to ethically sourcing real hair. The hair donations in these beautiful South Indian temples.

With a prayer to the god, Shashi reached out to the pandits and authorities of these temples and built very deep ties with them. When they knew about his pure intentions of sourcing the highest quality human hair that was donated in these temples to help people suffering from hair thinning and hair loss, they also joined hands with him.

Establishing true innovation and quality assurance 

As Gemeria Hair was slowly getting successful, Shashi felt that the business lacked the need for product development from a female perspective. Mrs. Mani, his wife, solved this problem. Looking at her ideas and dedication, Shashi soon found out she had a keen eye for making women feel beautiful with human hair extensions, and he brought her on the team.

Mani Tyagi joined Gemeria Hair to provide product development from a female point of view. She, as the co-founder, brought new hope to Gemeria Hair, where she started really focussing on products and their quality in making women more beautiful. All of this resulted in Gemeria Hair achieving new heights of success, and its popularity among women helped it beat the competition. 

Together, they took Gemeria to even greater levels of quality and innovation in wigs, hair extensions, toppers, and more, taking themselves to greater heights of success.

Going beyond selling: Helping the Haircare community

Gemeria Hair had become successful,  producing wigs and hair extensions to the best standards and servicing customers to the highest standards, but Shashi still felt that he could do more. He had solved the problems of people with hair thinning and hair loss issues with his hair extensions, but what about those who deal with the management, like the hair stylists? Thus to help the whole har care community, Shahsi started offering high-quality accessories for both users and hair stylists and salon owners so that they could easily help users in the mainteneance of these extensions.

Hair extensions for each scalp

Gemeria Hair has always kept its customers as its top priority. Whether it's the ease of Clip-in hair extensions for faster and easier use, the specific support of hair toppers for thinning hair, or the variety of wigs, the brand's objective has always been to fulfill each customer's individual demands and provide hair extensions for each scalp.

Through a thoughtfully curated range featuring vibrant colored hair extensions, transformative Toppers, Wigs, hair patches for women and beyond, the brand not only stood out but also outshined its rivals and created itself as a leader in the industry.

Rising from the bottom

The entrepreneurial journey of Shashi was not smooth and easygoing at all. Gemeria Hair started from zero capital and reached new heights of financial success; it took years of hard work, rejections, financial instabilities, patience and determination to make his vision into reality. From starting with 0 capital to reaching 50 crore turnover was a rollercoaster journey full of ups and lows. Shashi and Mani were patient and committed enough to make things work.

A brand raised by a family

Most of the brands are built by employees and management teams but Gemeria has been raised by the Tyagi Family. From the main founders Mr. Shashi Kant Tyagi and his wife Mani, to the managing director, the brother of Mr. Shashi Kant Tyagi, Suraj Tyagi, and Anu Tyagi, Shashi’s Sister in law who is holding the position of Co-Creator and MD, everyone has really shaped the successful journey of Gemeria just like a family raises a small kid. 

Stepping across seas

Gemeria Hair reached overseas nations with the establishment of an offline presence in UAE  alongside its ever-expanding online presence. The firm is always dedicated to offering the most authentic hair extensions, wigs, toppers, clips, and other accessories to its customers.

Apart from selling Gemerai hair has also led the industry to make new innovations and keep the customer's needs as the top priority.

A Revolutionary Journey

The journey of Gemeria Hair is a revolutionary one full of hard work, patience, failures, rejections, and hopelessness but also of determination, commitment, and a never giving up attitude of a person from a small village in India written by a lovely family believing in a shared goal and vision. The journey has been just like a rollercoaster.

The Story of Gemeria Hair is more than just a financial success; it is a saga of enriching the communities through ethical practices and empowering individuals. Gemeria Hair has truly revolutionized the hair industry and has inspired many youngsters to go after their dreams.

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