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BTS Happy Meal in collaboration with McDonald's slammed by ARMY for THIS reason

Updated on: 20 August,2025 06:38 PM IST  |  Mumbai
mid-day online correspondent |

McDonald's recently announced its BTS Happy Meal featuring collectable TinyTAN figurines inspired by all seven members of the Korean boyband. However, the collaboration was slammed by the internet for its connection to the Israel-Palestine Conflict

BTS Happy Meal in collaboration with McDonald's slammed by ARMY for THIS reason

McDonalds BTS Meal

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K-pop sensation BTS, which is highly followed and adored by fans across the globe, has found itself in a controversy. Ever since the South Korean boy band wrapped up their military service, they have constantly been in the spotlight. However, this time around, a brand collaboration has left the internet divided and attracted a lot of flak. The group recently teamed up with McDonald’s for a special TinyTAN Happy Meal, bringing a playful twist to the fast-food chain’s iconic offering.

McDonald's BTS meal box


On August 19, McDonald’s announced a collaboration with BTS, which is set to roll out on September 3 in the U.S. Later, an Encore Edition will be rolled out on September 23. Each of these Happy Meals comes with collectable TinyTAN figurines inspired by all seven members, namely, RM, Jin, Suga, J-Hope, Jimin, V, and Jungkook.



 
 
 
 
 
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A post shared by McDonald’s (@mcdonalds)

The Happy Meals come in two editions: the Throwback Edition, featuring looks from BTS’s 2021 BTS Meal promo, while the Encore Edition will highlight fresh outfits for this new partnership. The toys will be available in 66 countries, including Singapore, Malaysia, Thailand, Pakistan, and the Philippines. However, India is not on the launch list.

Netizens react

Although McDonald’s hyped the collaboration on Instagram to its best, the brand collaboration quickly took a controversial turn. Fans were quick to point out the concerns over McDonald’s operations amid the tension of the Israel-Palestine conflict. A Reddit user wrote, “Right after Tae's Coke ambassadorship, this comes out? And ARMYs are already defending it too? I am SO done.”

Another fan on X (formerly Twitter) demanded, “Y’ALL BETTER FVCKING BOYCOTT THIS SHIT…” Meanwhile, another post read, “Not only did McDonalds stay in that Zionist settlement, you are openly promoting the TinyTAN meals in genocidal settlement and bragging about it while Palestinians are going through phase 5 starvation?”

A user even went on to bluntly sum it up with, “WE DON’T WANT GENOCIDE MEALS.”

For the unversed, during the Oct. 2023 genocide of Gaza in Palestine, while the population is being starved and murdered, McDonald's Israel Corp. offered free meals to the Israeli Defence Forces. Thus, many alleged that the company was "aiding, abetting and promoting the continual massacre of thousands, mostly women and children." They noted that the targets of the attack included civilian homes and residential towers, churches, mosques, hospitals, schools, bakeries, cafes, & universities.

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