A poster war between the Congress and the Bharatiya Janata Party (BJP) has resulted from the backlash against Rahul Gandhi's 'panauti' remark, which was aimed at Prime Minister Narendra Modi. The BJP responded to the Congress's portrayal of the PM as "Panauti-e-Azam" on social media by emphasising the Gandhi family as the "true panauti" of the nation. This poster battle took place on these platforms, stated a PTI report. 

Rahul Gandhi's comment about PM Modi caused the term "panauti," a Hindi slang term that roughly translates to "someone who brings bad luck," to become controversial, the report added.