A corporate house announced a partnership with the Athletics Federation of India (AFI) to promote athletics, especially for women. The corporate is going to pump in money to the AFI, which will use the funds to aid its talent scouting scheme, especially for girls, and give opportunities and avenues to deserving young women.

The announcement was made at a widely reported conference recently. The mood was upbeat and there were plenty of positive predictions for the future and the path ahead for India as a sporting nation. Four well-known and hugely accomplished women athletes were also part of the announcement blitz.