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PM Modi: Swadeshi should be everyone’s life mantra

Updated on: 27 August,2025 12:44 PM IST  |  Ahmedabad
Agencies |

Prime Minister Narendra Modi on Tuesday flagged off Maruti Suzuki’s first electric SUV, the e-Vitara, at Hansalpur, Gujarat. He urged Indians to adopt swadeshi as a life mantra, stressing that the hard work behind products must be of Indians. Suzuki announced a Rs 70,000 crore investment in India to boost green mobility and support ‘Viksit Bharat’.

PM Modi: Swadeshi should be everyone’s life mantra

PM Narendra Modi (left) with Toshihiro Suzuki in Gujarat. Pic/PTI

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Prime Minister Narendra Modi on Tuesday said swadeshi should be everyone’s life mantra, noting his government’s ‘Make in India’ initiative has created a favourable environment for both global and domestic manufacturers.

“I am not concerned about whose money is invested, whether it is dollar or pound, or whether that currency is black or white. But whatever production is done with that money, the sweat should be of my countrymen,” he said.


The PM was speaking after flagging off Maruti Suzuki’s first electric vehicle (EV), the e-Vitara, at the brand’s Hansalpur facility near Ahmedabad in Gujarat. The world will drive electric vehicles that are made in India, he said.



Modi asked people to buy only swadeshi products, saying it is not important who makes the investment, but what matters is that the hard work for making the product should be of Indians. In that way, Maruti Suzuki is also a swadeshi company, he said.

Suzuki to invest Rs 70k-cr in India 

Suzuki Motors will invest Rs 70,000 crore in the next five to six years in India, its Representative Director and President Toshihiro Suzuki said. “Suzuki has proudly partnered in India’s mobility journey for over four decades. We remain committed to supporting India’s vision for sustainable green mobility and contributing to Viksit Bharat.”

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