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Are Instagram reels defining ways young people listen to music?

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Updated on: 01 July,2022 01:15 PM IST  |  Mumbai
Sarasvati T | sarasvati.nagesh@mid-day.com

With Instagram reels defining music trends in the present times, Mid-Day Online spoke to music producers and young IG users to understand how the visual-first platform has influenced the ways young people listen to songs

Are Instagram reels defining ways young people listen to music?

IG reels are greatly influencing the ways people listen to music. Image for representational purpose only. Photo: istock


“I often go to Spotify to check the song I listened to on Instagram (IG) reels. There have been times when I have used ‘Shazam’ (application) to search that music and those trending tunes are just stuck in my head for days,” says 25-year-old Sneha Dutta, who finds it exciting to be exposed to the same songs a large number of people are listening to and vice versa.


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